old enough to know better

Echinacea, the herbal supplement made from purple coneflower and used by millions of Americans to prevent or treat colds, neither prevented colds nor eased cold symptoms in a large and rigorous study.

The study, being published today in The New England Journal of Medicine, involved 437 people who volunteered to have cold viruses dripped into their noses. Some swallowed echinacea for a week beforehand, others a placebo. Still others took echinacea or a placebo at the time they were infected.

Then the subjects were secluded in hotel rooms for five days while scientists examined them for symptoms and took nasal washings to look for the virus and for an immune system protein, interleukin-8. Some had hypothesized that interleukin-8 was stimulated by echinacea, enabling the herb to stop colds.But the investigators found that those who took echinacea fared no differently from those who took a placebo: they were just as likely to catch a cold, their symptoms were just as severe, they had just as much virus in their nasal secretions, and they made no more interleukin-8. ...

"It's a product with remarkable traction," Dr. Straus said. "It has that traction because of the combination of folklore, myth and word of mouth which is much more than the science has borne out."

First, we learn that drinking lots of water is pretty much worthless, now we learn that echinacea is useless, too. Man, I just love it when all this new-age b.s. gets torn down.